William Hill Launches Mobile Sports Betting App In Iowa

Sports Betting Company Leads with First Mobile App in the Midwest

LAS VEGAS (August 21, 2019) – The William Hill Iowa sports betting app is now live for sports fans to download on their iPhones, iPads, and Android devices. William Hill, the world’s leading sports book operator, is the first sports betting company with a mobile app in the state.

Sports fans may download the app by visiting williamhill.com/us and clicking the download link. After filling out the steps within the app, guests can visit a William Hill Iowa Sports Book to complete registration and make their first deposit.

"We know Iowa sports fans are looking for both an in-person sports betting experience as well as the convenience of betting on their mobile devices. The William Hill Iowa app gives our customers the ability to access our full sports betting menu from anywhere in the state," said Joe Asher, CEO of William Hill US. "Our team has worked tirelessly over the last few months to get the platform up and running and we’re proud to be the first sports betting company to do so."

William Hill recently opened four sports books in Iowa at Prairie Meadows Racetrack & Casino, Lakeside Hotel & Casino, Isle Casino Hotel Bettendorf, and Isle Casino Hotel Waterloo. This marks the ninth state of operation for William Hill since establishing itself in Las Vegas in 2012.

About William Hill

William Hill PLC is one of the world's leading betting and gaming companies, employing over 16,000 people. Its origins are in the UK where it was founded in 1934, and where the company is listed on the London Stock Exchange. With headquarters in London and Leeds it has a national presence of licensed betting offices in Great Britain and Northern Ireland and is one of the country’s leading online betting and gaming services. In 2012, it established William Hill US with a focus on retail and mobile operations in Nevada, which is now the largest sports betting business in the USA. William Hill US (www.williamhill.us) currently operates 113 race and sports books in Nevada and the state's leading mobile sports betting app. William Hill is operating in New Jersey at Monmouth Park Racetrack, Ocean Resort Casino, Tropicana Atlantic City, and online with the William Hill New Jersey sports betting app as well as in West Virginia at Mountaineer Racetrack.  William Hill also operates four sports books in Iowa at Prairie Meadows Racetrack & Casino, Lakeside Hotel & Casino, Isle Casino Hotel Waterloo and Isle Casino Hotel Bettendorf. William Hill is a licensed sports betting provider in numerous casinos in Mississippi, Pennsylvania, Rhode Island, and New Mexico, and serves as the exclusive risk manager for the sports lottery in Delaware.  William Hill has licensed operations in The Bahamas, Italy, Spain and Sweden and serves online customers in the UK, Ireland and throughout the world from its digital hubs in Gibraltar and Malta.  In February 2019 it completed the acquisition of MRG Group acquiring the Mr Green and Redbet brands and with it an expanded pan-European footprint in faster growing online betting and gaming markets. 

Media Contact

William Hill US
Lisa Campos
Public Relations Manager 

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22 Aug 2019

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