Our board

Mark was appointed as Non-Executive Director and Chair of the Audit (now Audit & Risk) Committee in September 2019, a role he held until October 2025 at which point he was appointed Chair of the Board. 

Mark worked as a Chartered Accountant for KPMG in the UK and US for 29 years, 18 as a partner. His roles included Global Head of Gaming, UK Head of Audit for Technology, Media and Telecoms (TMT) and UK Head of Assurance. He has extensive knowledge and experience in auditing, financial reporting and governance, as well as mergers and acquisitions and capital market transactions.

Mark spent most of his career working for companies in the TMT and leisure sectors and built KPMG’s gaming practice, working with a number of online gaming operators. He was also William Hill’s interim CFO for 15 months from July 2016, helping set the Group’s strategic direction and assisting with its transformation and technology programmes.

Anne was appointed Senior Independent Director in March 2021 and Workforce Engagement Designated Non-Executive in July 2022. She was appointed Deputy Chair in October 2025.

Anne is Chair of Eagle Eye Solutions Group Plc, a SAAS company in loyalty and promotions systems; Chair of Moneyhub a data company in the fintech space, and Chair of the Pebble Group Plc, a provider of products, services and technology to the global promotional products industry.

Previously, she was the CEO of Freespee, Iron Capital and the Managing Director EMEA for Videology, Global Director of Reed Elsevier, and COO and International Managing Director at Inspired Gaming Group. Anne is an angel investor and mentor for early-stage start-ups and entrepreneurial funds including CRE and Daphni. She holds a Bachelor of Commerce from McGill University and an MBA from INSEAD.

Limor was appointed as a Non-Executive Director of the Company in August 2020. In October 2025 Limor assumed the role of Interim Chair of the Audit & Risk Committee.

She is managing partner of Gefen Capital, a US-Israeli venture capital fund that invests in disruptive technologies; a board member of Diners Club Israel; a member of the management of the Israeli friends of the Weizmann Institute of Science, which is one of the world’s leading multidisciplinary basic research institutions in the natural and exact sciences; and former co-CEO of Alon Blue Square Israel. She is a certified public accountant who started her professional journey in the corporate finance division at KPMG and received her Bachelor of Science in Accounting and Economics from Tel Aviv University.

Andrea was appointed as a Non-Executive Director of the Company in July 2022.

Andrea is a highly experienced Non-Executive Director with leadership experience across international technology and consumer businesses. She is currently a Non-Executive Director of Viaplay Group AB, Zühlke, Logent AB and Stadium AB.

She previously chaired Acast AB, Bilprovningen AB and Charge Amps AB, and has served as a Non-Executive Director of Currys plc, Billerud AB, ICA Gruppen, James Hardie Industries plc and Mr Green & Co, which was acquired by William Hill plc in 2018.

During her executive career, Andrea held senior leadership roles in the media and technology sectors, including CEO of Boxer TV Sweden and Managing Director Nordics for Panasonic, Chantelle Group and Twentieth Century Fox.

Andrea holds a BSc in Business Administration and an MSc in International Marketing from Copenhagen Business School. She has also completed Executive Education at Harvard Business School in Effective Negotiations and Audit Committees in a New Era of Governance.

Ori was appointed to the Board in September 2022.

He is a gaming entrepreneur and experienced game producer. He was previously employed by the Group until 2017 as a game producer, online marketer and business development manager. Ori acts as an early-stage investor in gaming and blockchain start-up companies. He holds a BA in Business Management from Tel Aviv University. Ori is not considered independent following his appointment by the Group’s largest shareholder, Salix Trust Company (BVI) Limited, in bare trust on behalf of Dalia Shaked, in line with its right to appoint a non-executive director.

Susan was appointed as a Non-Executive Director of the Company from 1 November 2024.

Susan is currently an Independent Non-Executive Director and Chair of the technology committee at Stibo Software Group A/S, which provides software solutions for data management and media and publishing verticals, and a Non-Executive Director at Didimo, a visual AI company. She was previously an Independent Non-Executive and Chair of the technology committee at SimCorp, a Danish FinTech company.

Previously in her executive career she has held several leadership positions including Chief Product and Technology Officer at StepStone, Chief Technology Officer at IKEA Retail, CTO and COO at Zeal Network, and CTO at RueLaLa. Susan brings 30 years of product, technology and managerial experience from various industries at companies such as Oracle, Disney, and Travelocity.  Susan is active in the startup and scale up communities as a mentor, advisor and angel investor. She holds a BA from the University of Illinois.

Per was appointed Group Chief Executive Officer and joined the Board on 16 October 2023.

He has over 19 years' of experience in the online gaming, serving as CEO of Fortuna Entertainment Group, a leading omni-channel betting and gaming business in Central and Eastern Europe, from 2014 to 2022.

Before joining Fortuna, Per held senior roles across leading online gaming businesses, including Managing Director of Gala Interactive at Gala Coral Group Plc, COO of PartyGaming plc, Chief Integration Officer at Bwin. Party Digital Entertainment Plc, and Group CEO and Chair of the Board at Expekt.com. Earlier in his career, he held senior roles including COO of Kyivstar, CEO of Telenor Mobile Sweden, and Director of Operational Marketing and Business Development for The Coca-Cola Nordic Services.

Per has extensive board leadership experience, having served as Non-Executive Chairman and Non-Executive Director for publicly listed, private equity-backed and venture capital-backed businesses in sectors including betting and gaming, financial services and deep tech.

He holds a Masters in International Accounting and Finance from the London School of Economics.

Sean was appointed as the Group’s Chief Financial Officer and joined the Board from 1 February 2024.

Sean has 18 years of experience in CFO roles at both private and public companies, having most recently held the position of Group CFO of Superbet, a leading omni-channel betting and gaming business with operations primarily across Romania, Poland, Serbia and Belgium.

Prior to Superbet, Sean held CFO roles at several consumer-facing businesses including Big Bus Tours, Domino’s Pizza Group PLC, Tesco Malaysia, Tesco Telecom, and O2 Asia.

Sean is a chartered management accountant and holds a Bachelors degree in Philosophy, Politics and Economics from Oxford University.